According to preliminary
data from the International Data Corporation (IDC), Chinese smartphone market “is moving towards recovery with the fourth quarter of 2023 delivering year-over-year growth of 1.2% on shipments of 73.6 million units, marking the end of ten consecutive quarters of year-over-year decline. The resilient high-end consumers in the tier 1-3 cities were the key drivers, fueling demand for flagship products,” such as iPhone 15, Huawei Mate 60, Xiaomi 14 and vivo X100, etc. In terms of market share in China, Apple ranked top in smartphone shipment in the fourth quarter and full year of 2023.